A couple of weeks ago I was able to attend the Dietch PR Fall 2010 Press Day Event at the Launch Pad Showroom in Lower Manhattan. First of all, it was an honor to be able to view some of these incredible, up and coming talent coming out of the West Coast. One of the collections I was excited to see was Le Sang des Betes which I had written about before. On top of that there were all of these amazing designers that I hadn’t heard about before.

I was blown away by the talent of the designers showcased, i.e. Gabby Applegate, who is completely self-taught but you wouldn’t be able to tell by some of the designs. I think I need the backstabber coat in my closet like now. Leather and mohair jackets - yes please!

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I love that design houses are releasing little videos to accompany their latest collections. Making a visual 3-5min representation of your work is an added bonus that just watching models saunter down catwalks wearing the clothes.

One of the first mini-videos I ever fell in love with was Erin Fetherston’s Wendybird directed by acclaimed Ellen Von Unwerth. Here is Vanessa Bruno’s Printemps 2010 collection starring Lou Doillon.

vanessa bruno- printemps été 2010 from maggieontherocks on Vimeo.

♥ the alchemist

Let me say that during the whirlwind that is New York Fashion Week, it was nice to attend an event created by and for fashion bloggers. The Independent Fashion Bloggers Evolving Influence Conference was so well-organized  and extremely informative. Put together by IFB founder Jennine of The Coveted, she deserves major kudos for pulling off the event and the subsequent coverage that followed. Plus, it was nice to finally meet her after a few years of email coverage and she is just as kind and lovely as you would imagine.

Jennine, Founder of IFB & The Coveted

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